For agenciesFreelance SEO
Freelance SEO For Agencies
As Head of SEO for an agency for 7 years, I understand the way agencies work. The rollercoaster of capacity management, ever changing deadlines and pitch opportunities that seem to come out of nowhere last thing in the day!
01How I work with you
I also understand that working with freelancers has its pros and cons. They can fill the gaps in a busy month at short notice but it can also be a hassle to bring them up to speed with your ways of working and clients.
My goal is to make working with a freelancer seamless, by integrating with your team and processes, asking the right questions at briefing stage and always being at the end of the phone, Slack, email (whichever of the millions of ways of communicating that works for you!).
02What I help with
Organic Research
- Keyword research
- Topical research
- Audience research
- User intent research
Content & On-page SEO
- Content audit, strategy, ideation and execution support
- EEAT support (Experience, Expertise, Authoritativeness & Trustworthiness)
- Content briefs
- Page title & meta description creation
Technical SEO
- Performance (inc. Core Web Vitals)
- Website architecture
- Structured Data
- Internal Links
- Robots.txt
- Sitemaps
- Accessibility
- Security
- Mobile Usability
Local SEO
- Google Business Profile optimisation, monitoring and maintenance
- Localised page optimisation (on-site)
- Citation building (directory listings)
- Localised digital PR ideation
International SEO
- hreflang & Sitemaps
- Localised page optimisation (on-site)
- Domain support
- Localised digital PR ideation
SEO Specialisms
- Overarching SEO Strategy creation
- Multi-channel digital strategy creation and support
- Website migrations
03Working together
How I love to work with agencies
Flexible
I will be led by you and will remain as flexible as possible. I know how timelines can change within the agency world.
Clear comms
I have always found it easier to work with agencies when I’ve been added to their internal comms, such as Slack. It makes things a little bit easier and faster to clarify things.
Client Facing
I am more than happy to be client facing, in client meetings and on pitches. I am equally happy to work in the background.
04In their words
“Matt is a master of the mysterious world of search engine optimisation (SEO) where the art of wordsmithing meets the science of algorithms. His skills have been integral to the successful global relaunch of Movicol. He has successfully led his team to achieve this in English and other languages across multiple geographical markets.” Penny Curtis ─── Global Marketing Director, Norgine
“Working with Matt is always a pleasure. His knowledge and clarity is always useful when figuring out complex SEO strategies. He also has an ability to explain complex concepts in simple terms so that clients can understand the tangible value of his suggestions.”
Stuart Aitken ─── Digital Communications Strategist, Bynd / Make
“Matt is a pleasure to work with. He has an excellent holistic understanding of digital marketing, and provides invaluable overarching strategic guidance. His knowledge of and experience in SEO tools and techniques also means he knows what tactics will work best.”
Sam Watkinson ─── Creative Performance Strategist
“Matt Meazey is an absolute wizard at what he does. He’s helped MASAJ build organic authority and structure our content strategy with surgical precision, but always brings warmth, curiosity, and creativity to the process. Matt’s SEO led to a noticeable uplift in our bookings through improved organic visibility.”
Scarlet Amies ─── CEO, MASAJ
05Get in touch
Send a note
Shall we chat?
Whether you’re an agency and you’re struggling with capacity (yay!) or a brand looking to get more from your website, let me know, I’d love to chat. I will also be honest too. If SEO doesn’t fit the bill, I will say and give recommendations on where you might find the best returns.